Podcast Location:
Download it here [file size: 19.1 MB]
Categories:
Defamation and Reputation Management
CPD Points:
Up to 1 point. details »

Due to the difference in guidelines between the SRA and the Bar Standards Board, CPD points are awarded differently for Solicitors, Barristers and Legal Executives:

Regulated by the Solicitors Regulation Authority:
Listen and pass the quiz: Gain 1 CPD point (60 minutes)
Listen only, gain ½ a CPD point (30 minutes)

Regulated by the Bar Standards Board:
Listen and pass the quiz: Gain 1 accredited CPD point (60 minutes)

Regulated by ILEX:
Listen and pass the quiz: Gain 1 CPD point (60 minutes)
Listen only, gain ½ a CPD point (30 minutes)

Cost:
  • FREE
Length:
30 minutes of audio
(+ optional 5 minute online quiz)
Plays on Computer:
Yes Downloadable as MP3:    Yes
Contributor(s):
Course Aims:

This podcast aims to examine the ways in which marketing teams could be caught out by legislation which has been put in place to prevent non-sponsors from gaining advantage by suggesting links with the London Olympic Games. Issues relating to individual athletes sponsored by non-Olympic sponsors will also be discussed.

Outcomes:
After completing the course you will:
  • Know what rights of association with the Olympics there are;
  • Understand when these rights will be infringed;
  • Know what defences are available;
  • Understand the restrictions on individual athletes who are sponsored by non-Olympic sponsors;
  • Know the other intellectual property rights issues that may be involved when Olympic references are made.
Level:
Beginner Difficulty: 1 of 5
Sources and References:
  • Olympic Symbol etc. (Protection_ Act 1995;
  • London Olympic Games and Paralympics Act 2006;
  • Advertising and Street Trading Regulations.
Tags:

In this CPDcast Rachel Montagnon from Herbert Smith explains how to plan Olympic marketing and advertising strategies that avoid conflicting with the London Organising Committee.

podcast added 16/07/2010

Podcast last reviewed: 2012-01-30

Start this CPDcast Activity

© CPDcast.com