Privacy and Marketing
- Podcast Location:
- Sorry, this podcast has been removed as it is now out of date
- Categories:
-
Information Law
- CPD Points:
- Up to 1 point. details »
Due to the difference in guidelines between the SRA and the Bar Standards Board, CPD points are awarded differently for Solicitors, Barristers and Legal Executives:
Regulated by the Solicitors Regulation Authority:
Listen and pass the quiz: Gain 1 CPD point (60 minutes)
Listen only, gain ½ a CPD point (30 minutes)
Regulated by the Bar Standards Board:
Listen and pass the quiz: Gain 1 accredited CPD point (60 minutes)
Regulated by ILEX:
Listen and pass the quiz: Gain 1 CPD point (60 minutes)
Listen only, gain ½ a CPD point (30 minutes)
- Cost:
- a) £65+VAT for this CPDcast only
- b) £299+VAT for unlimited access to all of our podcasts. details »
- c) Discounts for multiple users - call +44 (0) 20 3377 3901 now to speak to our sales team
- Length:
- 30 minutes of audio
(+ optional 5 minute online quiz) - Plays on Computer:
- Yes Downloadable as MP3: Yes
- Contributor(s):
- Course Aims:
This podcast aims to inform the listener of the current law on data privacy and database ownership. It seeks to demonstrate how the law applies in practice to different forms of marketing, including electronic methods. Further, it attempts to engage the listener in an evaluation of whether the current legal position is the most appropriate model.
- Outcomes:
- After completing the course you will:
- Be up to date with the current law on data privacy;
- Understand how the regulations on data privacy apply to different types of marketing;
- Be aware of the "opt-in" and "opt-out" requirements;
- Have a basic overview of the American system of data protection.
- Level:
- Intermediate
- Sources and References:
-
- Data Protection Act 1998;
- Copyright Designs and Patents Act 1998;
- Copyright and Rights in Databases Regulations 1997;
- Privacy and Electronic Communications Regulations 2003;
- Directive 2002/58/EC on Privacy and Electronic Communications;
- CAN-SPAM Act 2003;
- Children's Online Privacy Protection Act 1998;
- Coco v AN Clark (Engineers) Ltd [1968] FSR 415.
This podcast discusses the legal issues surrounding customer ownership and marketing methods. It focuses upon the regulation of the Data Protection Act 1998, and considers its application in practical commercial situations. Further, the podcast compares the EU approach to these issues with that of the USA.
Podcast last reviewed: 2011-07-25
This course has now been removed from the site. It is no longer suitable for CPD purposes as it contains information that is out of date or incorrect. For a list of our latest CPDcasts, please visit the library.
